Shopify Experts in Kolkata

If you're running a Shopify store, you're probably wondering: Should I double down on SEO strategies or invest more in social media? The truth is, both channels drive growth—but how and when you use them can make or break your brand’s momentum. In this guide, we’ll help you understand the role of search vs. social, what works best at different stages of your Shopify journey, and how to choose a strategy that aligns with your goals. What’s the Difference Between Search and Social in Shopify Marketing? Let’s break it down: Search (SEO for Shopify) is about showing up when someone’s looking for what you sell. It includes: Optimising product pages and collections Writing blog posts targeting high-intent queries Ranking for terms like “gold-plated earrings online” or “affordable home gym equipment in Dubai” Social Media for Shopify is about capturing attention and building an emotional connection. It includes: Instagram Reels, TikToks, Pinterest pins Collaborations with creator...